April 2014 Entries

Using Regular Expressions in Google Analytics Goals / Funnel Visualisation

Google’s overhaul of all their service UIs seems to be made up of some parts improvement mixed with some parts confusion. I recently wasted a bit of time scratching my head on the Google Analytics goal setup page – it seems pretty obvious once you’ve got it working, however I can see that the UI has potential to let other people make the same mistake I did. The issue I found comes when you’re looking to use regular expressions in your funnel steps. I was setting up a goal for a site which had multiple steps in its wizard,...